News & Media

Flinders Street Station People’s Choice vote ignites public imagination

More than 15,500 votes have been cast so far in the People’s Choice Award of the Flinders Street Station Design Competition, Premier Denis Napthine announced today.

“The response to the People’s Choice vote has been fantastic with thousands of people providing feedback and selecting their favourite design since voting opened last Tuesday,” Dr Napthine said.

“More than 140,000 people have visited over the last nine days and clocked up more than 1.3 million page views. In the first 24 hours the website accounted for one third of total Victorian Government online traffic.

“Younger people have really taken to the People’s Choice with 77 per cent of voters aged under 40. Large numbers of voters are from the inner city and major regional centres such as Geelong and Ballarat. Furthermore, 55% per cent of voters are men.

“Social media has also played a big role in spreading the word about the competition with more than half of the visitors to the voting website being referred from Facebook or Twitter.

“Interestingly, what we are seeing in the statistics and hearing anecdotally is that many people are taking their time to investigate the designs – often visiting several times before making their vote.

“The People’s Choice has sparked healthy debate about the competition and designs across the community and it’s been exciting to see people get so engaged in talking about the future of our beloved station,” Dr Napthine said.

Minister for Major Projects David Hodgett said the Flinders Street Station Design Competition was capturing international attention.

“With some of the best architecture firms in the world amongst the shortlist it isn’t surprising that the world is taking some notice. We have now received votes from more than 148 countries around the world including the U.K., US.A, Japan and as far afield as Azerbaijan and Rwanda,” Mr Hodgett said.

“As the Melbourne Open House event last weekend proved, Melbourne has a culture of design and it’s great to see this competition promoting that to the world.

“Voting closes on Monday August 5th, and I encourage all Melburnians to jump online, have a look at the six exciting new designs, and share their views on the future of Melbourne’s iconic station”

Key Statistics:

Votes by age range
Age – %
16 – 20 9%
21 – 30 42%
31 – 40 26%
41 – 50 11%
51 – 60 6%
60+ 3%
Not specified 3%

Top ten voter suburbs
1. Melbourne CBD Top ten countries of origin
2. Richmond 1. Australia
3. Brunswick 2. United Kingdom
4. South Yarra 3. United States
5. Carlton 4. Japan
6. Prahran 5. Germany
7. Northcote 6. Singapore
8. St Kilda 7. Hong Kong
9. Flemington 8. Columbia
10. Clifton Hill 9. Malaysia
10. New Zealand

Top ten regional cities
1. Geelong
2. Ballarat
3. Bendigo
4. Warrnambool
5. Traralgon
6. Moe
7. Mildura
8. Morwell
9. Horsham
10. Portland

Top 25 cities of origin
1. Melbourne
2. Sydney
3. Brisbane
4. Perth
5. London
6. Adelaide
7. Hong Kong
8. Singapore
9. Canberra
10. New York
11. Hobart
12. Minato
13. Auckland
14. Geelong
15. Medellin
16. Kuala Lumpur
17. Bogota Basel
18. Berlin
19. Paris
20. Jakarta
21. Shanghai
22. Setagaya
23. Osaka
24. Toronto
25. Bangkok